Innovation and unique vision are two major things that could make an entrepreneur successful. Imran Hakim, an entrepreneur from Bolton, was able to combine these two perfectly with his educational gadget invention for kids which he called iTeddy.

Hakim introduced his invention in the hit British television series called Dragons’ Den. The show features various entrepreneurs and their unique products and gives them an opportunity to present their ideas to a panel of wealthy investors called the “dragons”. If the panels think their business pitch is outstanding, they will be investing on the said business project.

The idea of iTeddy was developed when Hakim’s brother, Zubair, challenged him to come up with a unique birthday gift for his niece, Aaminah. At first, he thought of giving her a personalized talking birthday card, but then he thought that he can do something more and better. He did his market research, developed the prototype and improved the product.

iTeddy has been very successful in the United Kingdom. In fact, it is one of the top gadgets that have been sold in 2011. The teddy is interactive—it can play bedtime stories and cartoons in its detachable personal media player. Other media content that will definitely entertain and educate the kids can be downloaded from, a website that Hakim also created.

“iTeddy aims to develop a new brand that provides products and services designed to make a child’s first steps in today’s hi-tech world educational, less daunting and most importantly, fun,” Hakim shares. He also recognizes the ideas injected by Pete Jones and Theo Paphitis, two of the Dragons that have invested in his project.

With the affordable retail price of this educational and entertaining product for kids, it is not surprising that it has been a total hit for all the consumers. This is also a good indication that Hakim’s success will still continue in the future.